how-to-win-friends Book Reviews

How to win friends and influence people. A book…

This book is actually definitely one you need to read, written by Dale Carnegie published in 1936. You might say that’s an old book and the principles will be outdated. Fair assumption to think that but a lot of the content in the beak is still relevant. Why? Human behaviour is still the same as it was in 1936.

What do I mean when I say human behaviour is still the same 80 years later? Well the basic principles of human behaviour. some of the topics discussed in the book are:

Fundamental Techniques in Handling People
Six Ways to Make People Like You
Twelve Ways to Win People to Your Way of Thinking
Be a Leader: How to Change People Without Giving Offence or Arousing Resentment

The book gets into these topics in to great detail with case studies and personal experiences, from different people who have interacted with Dale Carnegie

One fundamental teaching of the book is talk in terms of the other persons interest. Everyone Wants something. And if you want to influence someone look at it from their point of view and see what they want. How to win friends? Just listen and take interest in them instead of talking about yourself.

Last thoughts

Overall the advice illustrated in this book is 85 per cent solid, and is a must read for anyone. Firstly it you an understanding of how to win at social interactions and win friends. I rate this book a solid eight out of ten doughnuts. Get onto it as soon as possible, and the best thing is because it is an older book, you can find a free copy on you can search for it here.

crush-it-book-review Book Reviews

Crush It! – Book Review

Crush it!: Why NOW Is the Time to Cash In on Your Passion by Gary Veynerchuk

My thoughts

Crush it was published in 2009, about 8 years ago. First and foremost. It is still relevant in todays landscape because the underlying fundamental aspect of what this book is about is still applicable.

Its not an overly long book at one hundred and forty two pages, you can read it in a couple of afternoons.

This book is meant to show you how you can cash in on your passion using free and available resources, and it is what Gary pretty much preaches on every one of his #AskGaryVee and DailyVee shows.

In essence crush it is about finding your passion, what ever that is. And work to build a personal brand around that passion then monetise that passion through social media. Putting emphasis that content is king, and creating new content every day is critical to having any success on building your brand.

Reading the book in 2017 has content that is out of date naturally as it was written at the time when Facebook and youtube was still new. Both these platforms had yet to position themselves as the industry leaders in content and social media. There’s mention of other platforms like viddler and FriendFeed some have evolved and some have merged with others, in the evolution of social media.

Last thoughts

Overall in my opinion Crush It! is a solid book to read if you’ve ever thought of opening a business, or if you have a hobby that you want to eventually learn to make money from it. It shows you what you need to do to achieve that. The examples shown in this book are not a way to get rich quick. There is lots of work ahead of you if you want to follow Gary’s advice, but worth it in the end.